What working with Lifecraft looks like
One team, one plan, fewer handoffs
Most of the risk in a brand or marketing project sits in the handoffs between suppliers. We keep strategy, design, marketing and development in one team, agree the strategy before production starts, and report in plain language. The rest of this page shows how.
Book a reviewFour differences
What changes when one team runs the work
Fewer handoffs
Strategy, design, marketing and development sit in one team. The people who agreed the positioning brief the designers and marketers directly, so nothing gets lost between suppliers.
Strategy before production
Positioning, messaging and visual direction are agreed in writing before design begins. Production moves faster because the big decisions are already made.
A plan built for you
Every engagement starts with a review call. We discuss your goals, then write a scope and plan for your business instead of selling a fixed package.
Reporting you can read
Monthly reports in plain language, including the tests we ran and what won. You see where the budget went and what it returned.
How a project runs
Five stages, agreed up front
Every engagement runs through the same five stages. It starts with a review call, strategy is agreed before design starts, and we manage the execution from there.
Book a reviewResearch
Understand before designing
We study your business, market and audience first, so decisions rest on evidence rather than assumption.
Strategy
A plan tied to your goals
Brand, design and marketing leads turn the research into a scope and plan written for your business.
Design and build
Built to the plan
Identity, design systems, content, websites and campaigns are produced against the agreed plan.
Launch
Launched together
Design, development and marketing launch together, so the website, campaigns and content carry the same message from day one.
Review
Measured after launch
We measure results against the plan, report what we find and adjust the assets and campaigns that underperform.
What we need from you
Three things to start
A project moves at the speed of its decisions, and these three things decide that speed.
One person on your side who can approve work. Access to your existing brand files, accounts and analytics. A clear business goal for the project, such as a launch date, a lead target or a market to enter.
